Dog owners have noticed their pets are ‘addicted’ to watching children’s TV show Bluey – and now they’ve come up with a theory as to why.
Some have speculated the popular Australian cartoon uses colours dogs can see, which is why they appear so mesmerised by the show when it comes on.
Images and videos circulating social media show dogs appearing to ‘watch’ the program either alone or alongside their owners on the couch.
‘If you have a pup, play them Bluey. They use colours that pups can see,’ she wrote.
In the clip, Jaclyn’s border collie pup can be seen wagging his tail and appearing excited by the characters.
It’s has since been viewed a staggering 77million times and sparked a chain reaction from other dog owners to put on Bluey for their pets.
According to the experts at pet food brand Purina, dogs’ eyes only have two types of cones and their colour spectrum is limited to shades of blue, yellow, brown and gray – all of which are included in Bluey.
Dr Tim Montgomery, a Sydney vet, told FEMAIL dogs are ‘not completely colour blind’.
‘A dog’s colour vision is more similar to humans with red-green colour blindness. With regards to watching TV, they are likely to see a flickering to the image,’ he said.
‘This is similar to the appearance you sometimes get if you try to film something from a screen with your camera. But, none of this seems to stop some dogs from enjoying watching TV.’
Many on TikTok speculated the colours were used deliberately by the show’s creators.
‘It all makes sense now wow, that’s so considerate of the producers,’ one person wrote.
‘We always play Bluey then we leave our dog home alone, it calms him down,’ another added.
‘It took me five years to realise Bluey the TV show is made in dog vision colours,’ another wrote.
Earlier this year Bluey fans revealed a devastating theory that mum Chilli is suffering from depression, leaving thousands feeling down about the popular program.
Some viewers of the show have noticed a number of subtle hints signaling the mum-of-two is ‘secretly very sad’.
In one episode titled ‘Relax’ the Heeler family of four go on a beach holiday, and when Bluey asks Chilli what her book is called, she says: ‘It’s about how to be happy’.
Elsewhere in the seven-minute episode, she has troubling unwinding alone on the beach and later tells husband Bandit ‘it’s harder than it looks’ – a feeling hundreds of mums would relate to.