Paw-some! James Middleton says he ‘can’t wait to meet fellow animal enthusiasts’ as he reveals he will attend Good Woof dogs festival
Dog enthusiast James Middleton teased he ‘can’t wait to meet fellow dog enthusiasts’ at Good Woof festival on Instagram today.
The younger brother of the Princess of Wales, 36, shared a post on his official social media saying he was looking forward to a weekend of ‘wagging tails, joyful barks, and paw-some memories’ in Chicester.
Sharing a number of snaps with his pooches, the entrepreneur wrote: ‘One more sleep! I’m absolutely thrilled for @goodwoofdogs festival.
‘From incredible agility demonstrations, to fun competitions and delicious treats, this event promises to be a fantastic day for all dogs (and their well-behaved humans) and I can’t wait to meet fellow dog enthusiasts and see some amazing canine talents in action.’
James’ appearance comes after it emerged his parents Carole and Michael Middleton have sold their Party Pieces business to an Essex ice cream entrepreneur in a rescue deal after it fell into administration.


Writing on Instagram, James posted: ‘I’m also feeling so honored and excited to present a one-of-a-kind creation by the talented (and Oscar winning!) Charlie Mackesy.
‘Over the weekend, a beautifully hand-painted Babboe dog cargo bike will be auctioned off at Goodwoof, with all the proceeds going to @petsastherapy_uk.’
‘Get ready for a weekend filled with wagging tails, joyful barks, and paw-some memories! Who else will be there?’
His appearance comes amidst a busy period for the Princess’ brother, James attended the King’s Coronation at Wesminster Abbey.
The entrepreneur posted on Instagram a photo of one of his cufflinks, which featured an image of his beloved late pooch Ella who died in January of this year at the age of 15.
Posting the close-up shot of the accessory, he wrote: ‘Ella still comes with me everywhere I go… even to the Coronation.’
He added: ‘Very proud day to be British. God save the King.’
James announced the death of his much loved pooch in January in a heartbreaking Instagram post paying tribute to the therapy dog who helped him during a battle with clinical depression.
The business owner, who founded the dog food enterprise Ella & Co named after her, said Ella supported him ‘from my darkest days to my happiest’.


He has previously credited the black spaniel with helping him overcome his mental health struggles and introducing him to his wife, Alizée Thevenet.
The Middletons have maintained a close relationship to the royals, appearing at many family occasions following the 2011 marriage of Kate and William.
And as Kate has ascended the ranks of the Royal Family, Carole and Michael have continued to play an important role in the lives of their grandchildren, Prince George, Princess Charlotte and Prince Louis.
They also continue to remain a pillar of stability for William, who they have known since his university days.
It is believed that William is very fond of his in-laws, and that he very much enjoys spending time with Kate’s parents and siblings.
As well as spending time with their daughter and son-in-law, and their children, the Middletons have also been spotted at other royal events and have even been invited to join the royals at church in Sandringham, Norfolk.
After speculation around whether they would or wouldn’t appear at Queen Elizabeth’s Platinum Jubilee last June, they were spotted at the Platinum Party on the Saturday night.