MAFS star Cameron Merchant joins the controversial ‘random act of kindness’ trend

MAFS star Cameron Merchant joins the divisive ‘random act of kindness’ trend by paying for a mother’s weekly shop – but not everyone is impressed by his ‘cringe’ gesture: ‘Why film this?’

A Married At First Sight star has divided opinion by paying for a mother’s entire weekly shop then posting footage of her reaction on social media.

Former cricketer Cameron Merchant, who starred on the 2019 season of MAFS, chose a random shopper at his local supermarket on Sunday and offered to pay for her groceries, which she accepted.

While many fans praised Merchant, 38, for helping out the stranger, others criticised him for recording his ‘random act of kindness’ and putting it on Instagram.

MAFS star Cameron Merchant joined the controversial 'random act of kindness' trend by paying for a mother's entire weekly shop - but not everyone is impressed by his 'cringe' gesture

MAFS star Cameron Merchant joined the controversial ‘random act of kindness’ trend by paying for a mother’s entire weekly shop – but not everyone is impressed by his ‘cringe’ gesture

The trend of posting ‘random act of kindness’ videos on platforms like Instagram and TikTok has become controversial in recent weeks.

While Merchant no doubt had good intentions on this occasion, some people who have featured in similar viral clips have said they felt exploited.

‘Why film this?? Then it’s not genuine is it? It’s all for views! These videos make me cringe. If u want to be kind do it but please put the video down,’ one person said.

‘People who have to share their good deeds all over social media are not doing it out of kindness, they are doing it for recognition,’ another commented.

‘This is sweet but there are definitely people much less fortunate who could also be in need of help, get down to your local food bank and give back that way,’ one wrote.

On Sunday, the Married At First Sight star chose a random shopper and offered to pay for their groceries in a video shared to Instagram

On Sunday, the Married At First Sight star chose a random shopper and offered to pay for their groceries in a video shared to Instagram

‘Nice but why record it for likes. Just do it,’ another person agreed.

One person commented: ‘This is just the epitome of community and kindness! This has made my day.”

‘What a champion! The world could use many more blokes like you Cam,’ another said.

Another agreed: ‘Wow! Cameron. I’ve been following you for ever purely because your posts always make me smile.’

Although some fans praised Cameron for helping a stranger, others criticised him for filming the act of kindness

Although some fans praised Cameron for helping a stranger, others criticised him for filming the act of kindness

In the video, Cam picked a young mother with a seven-month-old baby in a pram, and paid the bill for her weekly shop.

‘I’m a new dad as well and I understand, I get it,’ he told the surprised woman.

‘It’s obviously hard when she’s sick and not sleeping well,’ the new mum said of her baby, before adding that she was having a difficult time, ‘Finding time for myself’.

Cameron then asked the woman if she had any advice for new parents.

‘Keep going, keep your head up,’ she said. 

‘Some days are tough but others are amazing. Take everything as it comes. If you have a bad day tomorrow would be better’. 

Cameron gave the mum a hug and said, ‘Together we can be a little bit stronger.’

In the video, Cam picked a young mother with a seven-month-old baby in a pram, and paid the bill for her weekly shop

In the video, Cam picked a young mother with a seven-month-old baby in a pram, and paid the bill for her weekly shop 

It comes after TikTok influencer Harrison Pawluk produced viral videos of himself performing good deeds for strangers.

But Pawluk sparked uproar this week when an older shopper hit out at him over a viral video where he gave her flowers while she sat and drank coffee at a shopping mall.

The shopper, Maree, said she felt ‘dehumanised’ by the episode – with Pawluk’s video of the incident racking up more than 58.8million viewers.

Maree said she didn’t even like the flowers.

It isn’t the only time recently where one of the subjects of his clips has appeared  underwhelmed – with Pawluk recently posting a clip of himself sneakily paying for a woman’s groceries at the Woolworths checkout in Melbourne.

The video of the woman at Woolworths drew criticism – as well as praise – from viewers of the clip.

It comes after TikTok influencer Harrison Pawluk produced viral videos of himself performing good deeds for strangers

It comes after TikTok influencer Harrison Pawluk produced viral videos of himself performing good deeds for strangers

But Pawluk sparked uproar this week when an older shopper hit out at him over a viral video where he gave her flowers while she sat and drank coffee at a shopping mall

But Pawluk sparked uproar this week when an older shopper hit out at him over a viral video where he gave her flowers while she sat and drank coffee at a shopping mall 

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